Shul Searching
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Shul Searching
From ``The Jewish Journal,'' September 26, 1997
Reprinted with permission.
You would think that in a city with 519,000 Jews and at least 175
synagogues of all different strains, Judith --- she requested her last
name not be used --- would be able to pick a place of worship to spend
the High Holidays. But she can't. ``I have no idea where I'm
going,'' she said. ``I just haven't found the place.''
Call it Judith's Dilemma. Call it shul-searching. Or call it finding
the place. For thousands of Los Angeles Jews, the problem is
something of a late-summer ritual. ``Every year, every year, we go
through this,'' said screenwriter Adam Gilad, whose own High Holiday
search has taken him from Orthodox minyans to feel-good pray-ins
At High Holiday time, no term seems more apt than ``wandering Jew.''
Only 41 percent of all Jews are affiliated with a synagogue,'' said
Rabbi Paul Dubin, executive director of the Board of Rabbis of
Southern California. ``These places experience enormous growth all at
once, then shrink after the attendance falls back down.'' The problem
for synagogues is dealing with the enormous ebb and flow. The problem
for congregants is finding where to go in the first place.
Of course, it didn't used to be like this. In the old days, you
simply went wherever your parents or friend brought you. If you came
from a small town or a particular neighborhood, you didn't have the
choice of more than a couple houses of worship. Synagogue membership
would remain in the same family for generations.
But Jewish life today is much more menu-driven. The question facing
most post-World War II Jews is not ``where do I have to go?'' but
``where do I like to go?''
This Rosh Hashanah, which begins at sundown on Oct. 1, Amy Jo Donner,
a public relations executive, will attend synagogue with her parents,
as she almost always has. But next year, she said, she and her
husband, Michael, both Reform Jews, will begin looking for their own
temple to call home. ``I want to find a temple we really like,'' said
Donner. ``We haven't found one yet.''
So what are Jews looking for in a High Holiday service? Inspiration,
relevance, child care, and good parking --- though not necessarily in
that order. What they don't want is too much Hebrew, dull sermons,
expensive tickets and a stuffy or snobby atmosphere. Amid the wealth
of synagogues, many Los Angles Jews find a poverty of viable choices.
Traditional synagogues that have choirs, long sermons and an almost
theatrical approach to the solemn liturgy clash with a young
generation's demand for a more participatory approach.
``The problem,'' said Rabbi Shlomo Schwartz, ``is they're going,
expecting something big, and they're being disappointed.''
Seven years ago, Schwartz --- known as Schwartzie to anyone who's ever
come into his high-energy orbit --- began holding services aimed at
those dissatisfied with New Year's at mainstream synagogues. About 90
people attended. This year, Schwartzie's Chai Center expects about
1,200 to show up. The services, held this year at the Henry Fonda
theatre in Hollywood, are conducted largely in English, with
Schwartzie's running commentary and plenty of Shlomo Carlebach tunes.
The rabbi calls it ``Chassidic Reform.''
But the Chai Center is not for everyone: There's no child care, men
and women sit separately, and parking on torn-up Hollywood Boulevard
is challenging. ``You'd be surprised how many calls I get about
parking,'' said Schwartzie. ``This bothers me.'' The rabbi wondered
aloud if the most important selling point for a service isn't
``freeway close.''
But the wandering Jews interviewed for this story cite numerous
reasons beyond parking for deciding against a particular shul --- boring
sermons, tickets that can cost hundreds of dollars per seat,
standoffish fellow Jews, too much Hebrew liturgy, too much English
liturgy, a hammy cantor, an iffy neighborhood. Donner's pet peeve is
reserved seating, which usually means members with seniority get the
best seats. ``Young people are at the back of the bus the whole
time,'' she said.
Judith's dissatisfaction is harder to pin down, yet common. At 40,
the parenting teacher is a committed and learned Conservative Jew ---
just the type of new congregant synagogues ache to attract. She has
been to several High Holiday services at various congregation in the
past and has yet to call any one home. What's missing from most, she
said, is a soulfulness that's at once elusive and, when present,
palpable. Her experience at a Rosh Hashanah service last year with
Rabbi David Cooper of Congregation Ohr Ha Torah, which involved
chanting, singing and mediation, was her favorite so far. But that
service is held just one evening. The rest of the time, she searches.
``It's more than the service,'' she said. ``It's the place, the
people.''
Schwartzie hears such complaints frequently. ``I don't even know if
they know what they're looking for,'' he said. ``They're dating, but
they want to fall in love.''
Synagogues --- aware that the High Holy Days are their best opportunity
to pull in new members --- advertise their services in The Journal and
the Los Angeles Times. Schwartz and some Chabad congregations post
fliers on telephone poles and shop windows, complete with phone
numbers and World Wide Web addresses.
But those searching rarely rely on ads alone. They are more apt to go
where their parents go (``I might not like it,'' said one young woman,
``but at least I don't have to pay for tickets''), where friends
recommend, or to whatever synagogue is closest to home.
And where will Judith go? ``I have no idea,'' she said. ``I'm not
looking for hip; I just want to be able to sing and pray.''
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